SkiUtah Press Conference Highlights Awards & Warren Miller Film
Added by Brad Baldwin | November 22, 2006
Nathan Rafferty, SkiUtah President, kicked off the 2006-2007 ski and snowboarding season at a downtown Salt Lake City press conference. All the resorts were there, including Alta, Snowbird, Brighton, Solitude, The Canyons, Park City, Deer Valley, Snowbasin, Powder Mountain, and Wolf Creek. Even some of the big-boy press like KSL (NBC affiliate) and KUTV (CBS affiliate). And of course Rocky Mountain Voices was there!
Items I found interesting:
- The USA and Utah both saw an increase in ski days in 2005-2006, about three (3) percent more days than previous year.
- Utah has a seven (7) percent marketshare of total ski days — Colorado has 20 percent.
- Average expenses per day about $260 (ah, yeah I feel that one)
- Utah Travel and Tourism spent $2.5M promoting winter in Utah
- Warren Miller’s latest movie Off the Grid featured Utah — and its great late-season powder.
- SkiUtah has started it’s own blog, written by Kent Hyden. He’ll treat the readers to a daily dose of what it’s like to ski more than a 100 times per year!
Also, the Utah resorts piled up the awards this year. Here’s a list of some of the mentions.
- Four of Utah’s resorts placed in Skiing magazine’s Top 25 resorts list:
- Alta/Snowbird (#2), Snowbasin (#10), Park City Mountain Resort (#11), Solitude #25
- Utah ranked #1 for Secret Powder Stashes
- The Top 30 Readers Poll named seven resorts: Deer Valley (#2), Park City (#5), The Canyons (#15), Snowbird (#21), Solitude (#25), Alta (#28), Brighton (#29)
- In a list of Top Resorts for Snow, six of 6 of 10 resorts are located in Utah: Powder Mountain (#1), Alta (#2), Snowbird (#3), Brighton (#4), Solitude (#6), Deer Valley (#8)
- Top 10 for Best Access included seven Utah resorts: Park City (#2), Deer Valley (#3), The Canyons (#4), Snowbird (#5), Solitude (#6), Alta (#8), Brighton (#9)
- In the Value category, four of 10 resorts belonged to Utah: Powder Mountain (#1), Alta (#2), Brighton (#6), Solitude (#9)
- Top 10 for Overall Satisfaction included 4 Utah resorts: Alta (#1), Deer Valley (#4), Snowbird (#7), Powder Mountain(#8)
- Four Utah ski areas were recognized in the best Weather category: Deer Valley (#1), Brighton (#2), Solitude (#3), Alta (#5)
- Deer Valley once again clinched the #1 slot for Grooming.
- In the Service category, Deer Valley ranked #1 and Snowbasin #3.
- For best Lifts, Snowbasin came in at #1 and Deer Valley #5.
- Best Terrain/Variety: Alta (#6), Snowbird (#7)
- Best Terrain/Challenge: Snowbird (#2), Alta (#3)
- Best On Mountain Food: Deer Valley (#1), Snowbasin (#2)
- Best Service: Deer Valley (#1), Snowbasin (#3)
- Best Terrain Parks: Brighton (#7), Park City (#8)
- Park City Mountain Resort was awarded Terrain Park of the Year for 3rd consecutive time.
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